Tuesday, May 26, 2020

International Criminal Justice Trends - 1122 Words

Introduction Crime has continually evolved thus becoming more complicated especially due to technological developments. The other factors that have contributed to crime complexity includes demographic changes for males below 30 years of age which is a crime-prone age limit; and macro-economic scales that include the unemployment rate, consumers spending power and economic stability of the region. These factors revolve around individuals income generating potential which is an aspect that draws a line between wealth and poverty. International borders have currently become porous due to intensified trading between regions, travel needs that are driven by various†¦show more content†¦For example, USA agency can work with Indian counterparts to improve justice system and then other countries may be hosted by India and share the insights thus coming up with a well bred system. The result is a joint effort that applies standard crime fighting techniques (Department of Justice, 2007). 3. Global adoption of the most effective justice products Computer systems for court management, prison systems and consultancy are some of the justice products that are being adopted from the regions with perfect and efficient structures. This is working especially with the regions that are developing. 4. Film industry involvement in the shaping of International justice system The film industry is playing a great role in shaping the future of international justice system where special programs that focus on law and order are being aired on television. These programs concentrate on a certain countrys justice system and when viewed from a different country, some elements such as trial by jury are adopted by the countrys justice system. 5. Societal responses Public involvement in policing matters is becoming widespread and this has given rise to units such as civilian police oversight bodies and indigent defense. Elements of different justice systems that predict future justice trends In England and Wales, crime prevention remains the center of focus and the element of detection rate isShow MoreRelatedCriminal Justice Trends Evaluation1530 Words   |  7 PagesCriminal Justice Trends Evaluation University of Phoenix Contemporary Issues and Future in Criminal Justice People in society continuously change therefore people continue to evolve as our perceptions change. In this paper the student will assess the past, present, and future trends in the interface between elements of the criminal justice system. In the assessment the student will evaluate the criminal justice connections with surrounding society. The student will identifyRead MoreThe Criminal Justice System : A Diverse System Used Around The Globe1333 Words   |  6 PagesThe criminal justice system is a diverse system used around the globe. When in consideration of what the definition of the Criminal Justice system which is a law enforcement that is directly involved in apprehending, prosecuting, defending, sentencing, and punishing those who are suspected or convicted of criminal offenses (criminal justice system: definition of criminal justice system in Oxford dictionary (American English) (US), n.d.). Here have been many historical events that have led up toRead MoreOur Criminal Justice System Has Undoubtedly Failed To Effectively1345 Words   |  6 PagesOur criminal justice system has undoubtedly failed to effectively deal with the issue of illegal drugs use, and to address the underlying issues of problematic drug users. Surely, the use of illegal drugs does not belong in the criminal justice system, but is a matter that needs to be dealt with from a public health perspective. As Toby Seddon Articulates: The concept of ‘drugs’, as we understand it today, is a regulatory construct that was invented at the beginning of the 20th century as part ofRead MoreEssay on Organizational Behavior in Criminal Justice1046 Words   |  5 PagesOrganizational Behavior in Criminal Justice CJA/510 January 10, 2011 Brian Robinson Organizational behavior in a criminal justice agency is the way in which employees and their superiors interact amongst themselves and with one another both positively and negatively. Organizational behavior itself is the study of social conduct as it relates to the confines of a specific group. It is the study of how an individual or group interacts with one another and the dynamics of the personal relationshipsRead MoreLaw Enforcement, US Military, and Terrorism923 Words   |  4 Pagesintelligence, followed by federal law enforcement, with our foreign intelligence and military forces on call (Melber). Through a collaboration of various agencies, counterterrorism efforts continue to fight terrorist threats on a domestic and international scale. On a national scale, law enforcement agencies, such as the Federal Bureau of Investigation (FBI), are charged with detecting, disrupting, and dismantling terrorist cells within the U.S.; identifying and preventing acts of terrorism by individuals;Read MoreThe Supreme Court s Court1135 Words   |  5 Pagespunishment. In â€Å"effectively overruling† the decisions in Kindler and Ng, the Burns verdict now means that almost all extraditions from Canada that do not contain assurances that the death penalty will not be imposed violate the principles of fundamental justice. In that respect, â€Å"in all but exceptional cases† any exercise of the Minister’s discretion that purports to grant an unconditional extradition in light of a capital sentence is void under s. 7 of the Charter. This ruling now shifts Canada’s approachRead MoreAnnotated Bibliography On Crime And Justice1538 Words   |  7 PagesAnnotated Bibliography on Crime and Justice Crime may simply be referred to as an offense against the state or against morality and is punishable by law, while justice is the fairness practiced during judgment of cases usually in instances where crime has taken place. Crime and justice go hand in hand as commonly evident in a case whereby a criminal is apprehended and taken to a court of law, then a ruling of justice practiced on the case and fairness used in passing of judgments. In most governmentsRead MoreOrganizational Management and Operations Paper1690 Words   |  7 PagesMalfavon CJA/484 v2 July 13, 2012 Gregory Baugh * Criminal Justice Trends Paper * The Policing component is only one part of the criminal justice system (triad of justice) that includes Policing, Courts, and Corrections, and it is the primary tier that generates criminal arrests, prosecutions, restraints, criminal activity, and protects the peace. * This paper will review the policing function of the criminal justice system and will identify, compare, and contrast the policingRead MoreWhat Is The Difference Between The Same States And The United States1042 Words   |  5 Pagescountries set up their criminal justice systems and governments. Each has a democratic constitution with governmental power divided among the three branches seen in the United States. Coalition governments are standard, as each sees multiparty political systems. Nationally organized institutions govern the justice system in the Unites States and in the Nordic countries. Prison authorities, prosecutorial services, and police in the Nordic states fall under the Ministry of Justice or the Ministry of InteriorRead MoreThe Achievement And Success Of Cyber Crimes1124 Words   |  5 Pagesjurisdictions have been the major problem facing the criminal justices. Besides, the justice system has been confronted with traditional crimes that are carried out throu gh the cyber systems. Today, crimes such as stalking are mostly carried out through cyber systems such as the internet. Given the complex nature of cyber crimes, most justice departments have realized that the best way t o handle cyber crimes through the use of non-tradition justice strategies. One of the most successful ways that have

Monday, May 18, 2020

Kohlberg s Levels Of Morality - 859 Words

Kohlberg’s levels of morality contain three levels. I feel that I normally operate at the quality-of-life management/post-conventional morality level. Here, the ethical climate of the organization is to do what is right, over and above self-interest and apart from the influence of others. With this climate, ethical conduct is based on the highest moral principles (Curtis Manning, 2005, p.126). I believe that your morals and how you treat others defines the kind of character you have. Being trustworthy, honest, and always upholding the utmost integrity are important qualities in a human being, and especially in an employee within an organization. Moreover, I believe in putting others before you. Making other people’s needs a priority in life is the true act of paying it forward. Acting in a selfless manner will not only make other people feel happy, but it will make you feel happy as well. When you are an active participant in helping others, you are making the world a better place. At least, that is how I feel when I take part in helping others. In my opinion, a person who strives in doing the right thing in every circumstance is what I consider to be a decent human being. No matter what, I always try to do what I consider morally right. My morals and ethics are of main importance to me and I will not change or alter my morals/ethics for anyone. They are a very important part of who I am as a person. Furthermore, I can state several examples where I have behaved inShow MoreRelatedLawrence Kohlberg s Levels Of Morality1422 Words   |  6 PagesRunning head: LAWRENCE KHOLBERG’S LEVELS OF MORALITY Lawrence Kohlberg’s Levels of Morality And How We Can Relate Ourselves to his Theory Sarah Blasco Tri-County Technical College LAWRENCE KOHLBERG’S LEVELS OF MORALITY Abstract This purpose of this is to describe Kohlberg’s theory of morality in detail; I will describe each level that pertains to this theory and how they have affected me personally. Lawrence Kohlberg theory of moral development is dividedRead MoreKohlbergs Theory Of Moral Development Essay1681 Words   |  7 PagesLawrence Kohlberg is best known for his theory of moral development. This is a psychological theory which Kohlberg was influenced by psychologists Jean Piaget and John Dewey stage of development. Kohlberg developed most of his ideas based on Piaget s theory of cognitive development. Accordingly, the theory of moral development consists of three levels of moral reasoning: pre-conventional, conventional, and post-conventional. Additionally, it is broken down into two stages per level. Pe-conventionalRead MoreThe Theory Of Moral Development Essay1398 Words   |  6 Pagesdevelopment was developed by psychologist Lawrence Kohlberg and is a very interesting subject that stemme d from Jean Piaget’s theory of moral reasoning. this theory helped us to develop the understanding that morality starts from the early childhood years and can be affected by several factors. This theory encompasses the ideas that moral reasoning, which is considered the basis for moral behavior, has six identifiable developmental stages. According to Kohlberg the six stages of moral development are obedienceRead MoreKohlberg : Theory Of Moral Development997 Words   |  4 PagesLawrence Kohlberg: Theory of Moral Development Lawrence Kohlberg was a well known psychologist best known for his thorough research into the development and better understanding of the processes needed to grow into a well developed human being. Kohlberg grew up in New York City on October 25, 1927. Growing up in such a diverse area is what struck his interest in the development of all beings. In only one short year he received his bachelors degree and then went on to devote his career to study theRead MoreThe Philosophy Of Jean Piaget And John Dewey1387 Words   |  6 PagesWar II veteran who smuggled Jews across enemy borders, Lawrence Kohlberg always wondered if he was a â€Å"good† man. What was more noble; protecting human lives, or upholding the law? Kohlberg, inspired by the philosophy of Jean Piaget and John Dewey, began researching ways to determine moral righteousness. Using his experience as a war veteran, he created mock simulations where one needed to choose between two distinct options. Kohlberg used these s imulations, known as moral dilemmas, to observe theRead MoreCriminal Justice : Kohlberg s Morality Theory Essay1436 Words   |  6 PagesCriminal Justice: Kohlberg’s Morality Theory Introduction Human beings have strived to find ways in which they can enhance their coexistence within the societies where they live. Peace and tranquility are may be rare if structures are not put in place to help control delinquent behaviors that are likely to be shown where different people from various social and cultural backgrounds exist. Crime and delinquency threaten humans’ existence. Certain behaviors are abhorred by various societies becauseRead MoreJean Piaget And Lawrence Kohlberg892 Words   |  4 Pagesaged, did you ever notice that your understanding of right and wrong principles changed? According to psychologists Jean Piaget and Lawrence Kohlberg it should have. Individually the two psychologists have made remarkable discoveries on how children develop and use their moral development. Jean Piaget, grew up in Switzerland in the late 1890’s and early 1900’s with his father, who was a dedicated historian. Around Paget’s early twenties he had the privilege of working with many influential peopleRead MoreMoral Development : What Are Morals And How Are They Developed? Essay898 Words   |  4 Pagesjudgment. Kohlberg is the psychologist who developed a theory on moral development. He used ideas from Piaget and developed his own theory. His theory will be discussed throughout this easy, while analyzing a scenario about a little boy named Jimmy. This essay will also provide ideas of how to handle the situation from a parent’s perspective. Moral Development â€Å"Kohlberg s theory of moral development outlines a series of six developmental stages that children go through as they develop morality† (KohlbergRead MoreThe Three Stages Of Moral Development In To Kill A Mockingbird1478 Words   |  6 PagesThe Kohlberg’s theory is a three level theory relating to moral reasoning and how it develops. In these three levels of moral reasoning there is six sub-stages make his theory more reasonable. The first stage of this theory is Preconventional Moral Reasoning. This first stage is when a child accepts and believes the rules of an authority figure such as parents and teachers. According to Kohlberg children under 10 years of age follow this Preconventional Moral Reasoning. The second stage of Kohlberg’sRead MoreChild Development Theories1324 Words   |  6 Pagesdevelopmental theories are broken down to understand the concepts, points of similarity and difference, and the interaction of cognitive, physical, and emotiona l development of a child. The three theorist perspectives analyzed in this essay include Erikson, Kohlberg, and Piaget. Erikson’s Psychosocial Stage Theory Erikson’s view Erikson’s theory is from a psychoanalytic perspective, which believes that development forms by uncontrollable forces that drive human behavior. He

Friday, May 15, 2020

Thor The Dark World - 1422 Words

It may not have been the finest work of film to come from Marvel, but Thor: The Dark World still offers the comedy and intense action that fans long for. The film wasn’t as enjoyable as I had hoped it would be. The plot was hard to follow because of the fact that I haven’t watched the first movie. I didn’t understand any of the references made in the movie and was difficult to get hooked on to it. Flashbacks could have been used to help the audience gain a better understanding of the storyline. In terms of settings, graphics, and costumes, I believe that they took the movie to a whole new level. It made the plot more realistic and eye-catching, but there were a few areas that needed some tweaking. As for the actors, I applaud them for their excellent job in making the characters so real and believable. On the whole, the movie stayed true to the actual story line of the Norse legends and it used a lot of references such as Thor’s hammer and Loki’s mi schievous tricks to support the idea. I am in awe of the performance of the actors who played the major roles in the movie. Chris Hemsworth’s performance as Thor was remarkably iconic. I bet that if you ask anyone who Thor is, most people will think of Chris Hemsworth. He did an exceptional job of depicting Thor’s masculine features such as his incredible strength and heroic nature. Anthony Hopkins did a fantastic representation of Odin’s attitude and great authority. I personally never thought of how intimidating Odin is, andShow MoreRelatedMisconception of the God of Lighting Marvels Version1610 Words   |  7 PagesLighting, Thor, or at least in the Marvels version he is like that in the movie Thor. Marvels version of Norse Mythology is actually different from the actual mythology which results a misconception of the myth to the people who watch the movie Thor. People sometime believe that Marvels version of Norse Mythology is the actual myth of Norse Mythology itself, because they believe that M arvel is telling the true tales in their own way. They sometime have forgotten that the movie Thor is an artistRead MoreSimilarities Between Asgardian And Nine Realms1403 Words   |  6 PagesJesse Broberg English 102 Essay #1 Date Due: October 11, 2017 I chose Option 4: Compare the world presented to you in Norse Mythology with the Asgardian characters offered by Marvel movies and comics. You won’t have the space to address everything in both universes, so choose one or two characters and/or events that mirror each other. You can’t just summarize the different stories/films – in fact, DON’T do that – you need to explore the differences and/or similarities and provide significanceRead MoreAnalysis Of The Book The Batman 1127 Words   |  5 PagesArthur Cotterell, author of The Illustrated A-Z Classic Mythology: The Legends of Ancient Greece, Rome, and the Norse and Celtic Worlds, described Loki by saying, â€Å"He was a mischief-maker, trickster, and shape-changer, and grew progressively more evil until the coming of Ragnarok, the end of the world.† Loki is only one of the many Norse gods and goddess, but he is the only one described as a trickster or evil god. In many cultures the mythol ogies often depict how actual people acted. ThroughoutRead MoreEssay about Loki-The Ever Changing God1455 Words   |  6 Pageshelp the Aesir. He is the son of the giant Farbauti and Laufey, who is suggested to be either another giant or a human woman. Some sources indicate that he is the youngest god in Asgard, but others believe he existed even before the beginning of the world, thus representing chaos and the unknown (Auerbach-Simpson 47). In both Eddas it states that Loki is a blood brother to Odin—a bond that was highly sacred in the Norse community. He has a wife named Sign and had two children Read MoreThe Character Loki s Personality Disorder1365 Words   |  6 PagesThe character Loki has his genesis in Norse mythology alongside the entire ‘magical’ cast of Thor. Obviously the writers of the comics, and then the writers of the movies, took liberties with the character to make him, and his companions, more interesting for the moder n audience. They have taken a trickster and made him an all out villain and a pretty decent one too. So it is unsurprising, when one evaluates Loki’s actions, that the villain Loki would have a personality disorder. While Loki of AsgardRead MoreMovie Review Thor2768 Words   |  12 PagesMOVIE REVIEW THOR: THE DARK WORLD For SIR MUHAMAD FUAD ABDUL KARIM By NOR FAIEZAH BINTI AMIR HAMZAH 2012141929 NURUL FAZLINA BINTI OTHMAN 2012912953 Group: BA4A (AM228) Date of Submission: 15TH December 2014 TABLE OF CONTENT Table of Content†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 1 Short Synopsis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 2 Four Issue or Problem Revealed†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..... 3 - 4 How Issue Can Be Relate to Organizational Behavior†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ 5 - 8 Suggestion to Rectify the Problems†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Read MoreThe Elements Of Comic Books1300 Words   |  6 Pagesof these elements, the superhero nature of the characters can be better exaggerated and makes the challenges they face seem easier or more extravagant. Comic books also use mythology to convey their views and beliefs. For example, the inclusion of Thor in the Avenger comics has create a large supernatural. Each comic usually includes a conflict that causes the hero to be challenged, for Batman, it s the Joker or Two-Face; and for the Avengers its Thanos or Ultron. In some cases, the conflict couldRead MoreThe Norse god Loki is well known for his trickery and deceit in modern culture. He had a quick wit,1400 Words   |  6 Pagesthe kind of the gods and his son, Thor (Allen, Saunders, â€Å"LOKI†). As time went on the trickster god became less playful and more evil in his ways. The humor that he was full of before became a sadistic need to create chaos in Asgard. One such incident involved Thor’s wife, Sif. She was the goddess of harvest, known for her beautiful golden hair. One night Loki thought it would be funny to sneak into Sif’s room while she slept and lop off her gorgeous hair. When Thor found out what he had done the godRead MoreAnalysis Of Stan Lee s The Of All Time 908 Words   |  4 Pagesinvented a thoroughly shared superhero universe with complex fictional characters with a sense of humanity, tackling real-world issues. Mr. Lee’s tremendous success cannot be denied that he subsequently led the expansion of Timely Comics from a small publishing house to a large multimedia corporation, which he renamed as Marvel Comics. Here we explore Stan Lee’s superhero world in 10 movies. Wildest comic film of all time, which has exceeded Hollywood’s expectations that Deadpool is the most unorthodoxRead MoreSuperhero Comics : The Age Of Marvel Essay1411 Words   |  6 PagesIron Man 2 and Thor: The Dark World are two examples of such films. When Iron Man was released in 2008, Marvel Studios realized the potential of the superhero genre and quickly acted on superhero movies that were coincided with one another. However, with the release of Iron Man 2 in 2010, it was clear to critics that the movie was made in a rush, and that it spent too much time setting up the next Marvel superhero movies (Rich, 2010). In addition to a weak antagonist, Thor: The Dark World suffers the

Wednesday, May 6, 2020

Plastic Surgery Essay - 1296 Words

When you hear the phrase â€Å"Plastic Surgery† what comes to mind? Maybe dangerous, and risky, or do you think about the scalpel and all the cutting and all the blood? I myself think about how it’s only for rich celebrities who have a couple extra hundreds of thousands of dollars to spend. We have a bad habit of overlooking all the good things that plastic surgery can achieve. From life altering surgeries and saving lives, by highly qualified surgeons, to giving people more confidence and getting rid of depression, plastic surgery provides all that and more. Despite the few risks and health problems that plastic surgery may cause, all the positive effects that it provides are well worth the risks. Of the many positive effects that plastic†¦show more content†¦The skin of the upper eyelid tends to droop with age. This problem also can be corrected with a laser-assisted upper eyelid lift. Laser eyelift surgeries usually involve little bleeding and bruising, and usually requires a short recovery period. In the United States 26.2% of Americans ages 18 and older suffer from depression(Styles). With a quarter of the country down in the dumps, what could possibly help lower that percent? The answer is plastic surgery. If you have a great confidence and a high self esteem, why would you be depressed? You wouldn’t, so therefore plastic surgery could be one of the leading factors that lower such a high percentage of depression in the United States. Perhaps we should cover what has been mentioned in this paper. So far we have covered that plastic surgery not only makes everyone feel better about themselves, it also lowers the depression percentage of America, which in return saves lives (Kessler). So with you feeling more confident and more outgoing, your ability to get dates would be much better. Recent studies have found that women find confidence more attractive than actual good looks, says Craig Malkin, Ph.D, a Harvard psychologist. Now that we have covered a couple of the great effects of plastic surgery, we all should be aware of the slight but still dangerous risks of plastic surgery. Sometimes when plastic surgery is required, the area it is requiredShow MoreRelatedPlastic Surgery And Cosmetic Surgery1496 Words   |  6 PagesPlastic surgery has become an extremely popular trend throughout the past years of the American culture. There are many reasons why people get plastic surgery, however, our society is the first to judge an individual for getting a procedure done. The controversy regarding plastic surgery is extremely relevant and has received major attention through celebrities, television, and social media. However, many individuals are unaware that there is a difference between both plastic surgery and cosmeticRead MoreCosmetic Surgery : Plastic Surgery1836 Words   |  8 PagesNorfolk, Va.† (Goleman, 1991). I know many of you have heard of cosmetic surgery, also known as â€Å"plastic surgeryâ € . Many people have considered cosmetic surgery in order to feel better about their self. This topic really interested me because I know there are many different viewpoints on it. What I wanted to focus on most is how the media portrays cosmetic surgery, how they portray women, the pros and cons of cosmetic surgery, the cost, and ways that we can get more people to be comfortable in theirRead MoreCosmetic Surgery : Plastic Surgery2001 Words   |  9 Pages In most sources about cosmetic surgery, they explain the good or bad about it and also give examples of people that have gone through cosmetic surgery. For most people that go through cosmetic surgery, it takes around 6 months for the swelling to go down and for most of the scars to heal and begin to go away. The majority of people that have an opinion of cosmetic surgery, think that it’s the worst part of the new society and feels like the people that get the procedure done are weak and are easilyRead MoreIs Plasti c Surgery Worth It?638 Words   |  3 Pagesour children that Hey! Its ok to not love who you are, You should change to meet everyone elses standards.† Plastic Surgery gives Children a false sense of self image in society. When you think of plastic surgery, what do you think of first? Im sure it isnt the risk involved with the procedure that will undergo to become a â€Å"new you† No one ever thinks of the true risk of plastic surgery, or even the cost of undergoing the procedures. For Breast implants, Face lifts, Mastopexy, Breast reductionRead MoreThe Image Of Plastic Surgery Essay1396 Words   |  6 Pageshave lasting effects on millions of Americans who are unhappy with their body image. Plastic surgery has become common amongst middle class women, and a rapid increase in male plastic surgery has been noted in recent years. Constant exposure to the â€Å"perfect† body image in the media puts harm in the very idea that the human body comes in all shapes and sizes. Despite the temptations of a perfect body and plastic surgery to fix imperfections, it is completely possible to maintain a positive sense of selfRead MorePlastic Surgery : Cosmetic And Cosmetic Surgery879 Words   |  4 PagesI) Definition Cosmetic and plastic surgery According to the merriam-Webster website, plastic surgery is another common word for Cosmetic Surgery which means, in general, a type of operation to improve parts of the body. The medical term of Plastic Surgery comes from Greek in 1638. Cosmetic is a type of ornamental surgery which helps patients to reform and rebuild part or demonstrative of their body in order to embellish their appearance and be beautiful. The defect for that could be congenitalRead MorePlastic Surgery Essay1788 Words   |  8 Pagesare paying thousands of dollars to have plastic surgery done to enhance this unreal beauty. Sadly, reality is that beauty is now seen as having the bigger breast, the perfect smile, zero body fat, and the perfectly chiseled nose. More and more people are turning to plastic surgery as a way to make them happy about their appearances and boost their self-esteem in a quick and easy process. But reality is, plastic surgery has major side effects. Plastic surgery causes more physical an d emotional damageRead MoreTeen Plastic Surgery2711 Words   |  11 PagesTeen Plastic Surgery Cosmetic plastic surgery has been increasing rapidly in the medical field, and making its way to the top of the beauty spectrum when it comes to what is important. Teenagers, especially adolescent girls, have been exploring the new ways to enhance their external appearance, and not with just lipstick and eye shadow. In the past three decades, surgeons, magazine editors, and book authors have been investigating the consequences, good and bad, of having cosmetic surgery at suchRead MoreCosmetic Surgery : Plastic Surgery And Teenagers2046 Words   |  9 PagesAccording to â€Å"Plastic Surgery Teenagers†, â€Å"teenagers who want to have plastic surgery usually have different motivations and goals than adults† (â€Å"Plastic Surgery For Teenagers Briefing Paper†). Thus, meaning that most young adults get cosmetic surgery, which is the reshaping of body parts to improve their physical characteristics. However, changing your physical appearance just because you wan t to or do not feel pretty enough should not be the case of spending all that money and time on a non-maturedRead MoreThe Problem Of Extreme Plastic Surgery1019 Words   |  5 Pages Extreme Plastic Surgery means someone who goes overboard with their appearance. Some people spend money to look good, but they do not stop there. They will continue to get surgery and the result will not be pretty. Most people do surgery because some are not satisfied with what the look. They want to change the outside so they could have looks and confident they need. In the present, more and more people are getting plastic surgery do then those back then. It is a trend most people do to

understand and enable positive interaction and...

Unit 371 – Understand and enable positive interaction and Communication with individuals who have dementia. 1.1 Losing the ability to communicate can be one of the most frustrating and difficult problems for people with dementia, their families and carers. As the illness progresses, a person with dementia experiences a gradual lessening of their ability to communicate. They find it more and more difficult to express themselves clearly and to understand what others say. Each person with dementia is unique and difficulties in communicating thoughts and feelings are very individual. There are many causes of dementia, each affecting the brain in different ways. Some changes include: Difficulty in finding a word. A related word might†¦show more content†¦1.3 If a person’s hearing or sight is impaired, body language and tone of voice will become more important. They may also need to learn new skills such as sign language or lip reading in order to be able to communicate. Making sure the persons glasses is the correct prescription, that their hearing aids are working properly, that they are looking at your face when you speak so that they can lip read, keeping your communication simple and clear, using visual prompts, light touches to their arms to gain attention etc. If a condition or impairment develops suddenly, you’ll need to re-evaluate your methods of communication with that person. It might feel strange at first, but you might need to consider your tone of voice, how quickly you speak and how you use body language and gestures to emphasise what you are saying. It’s a good idea to express this to the person you care for and find out what helps them or makes your communication clearer. 1.4 The impact the behaviours of carers and others may have on an individual with dementia include becoming more confused and frustrated as they do not understand what you are telling, are using body language that suggests something different to what you are saying. They may feel you are telling them off orShow MoreRelatedUnderstand and enable interaction and communication with individuals who have dementia888 Words   |  3 Pagesï » ¿Unit 51 Understand and enable interaction and communication with individuals who have dementia Unit code: Dem 312 1. Understand the factors that can affect interaction and communication of individuals with dementia 1.2 Explain how physical and mental health factors may need to be consider when communicating with an individual who has dementia. There are many factors to consider such as pain, pain can cause misunderstandings as individuals may be in so much discomfort they cannot what theyRead MoreEnable Rights and Choices of Individuals with Dementia Whilst Minimising Risks1007 Words   |  5 PagesEnable rights and choices of individuals with dementia whilst minimising risks Task 1 Key legislations such as Human rights act 1998 Mental capacity act 2005 Adults with incapacity (Scotland) act 2000 Mental health act 2007 The disability discrimination act 1995 Safeguarding vulnerable groups act 2006 Carers (equal opportunities) act 2004 Are all laws put into place to help protect an individual from abuse whilst ensuring they can still for fill their right and maintainRead MoreCerebrum and Dementia Care Unit-21819 Words   |  8 Pageswhat is meant by the term `dementia Unit-1, Q2. Describe how dementia can affect a person if the following areas of the brain are damaged by dementia Frontal lobe: Parietal lobe: Temporal lobe: Occipital lobe: Cerebellum: Unit-1, Q3.Explain why the following may be mistaken for dementia a) depression b) delirium c) age related memory impairment Unit-1, Q4. Give an outline of the following models of dementia a) The medical model of dementia b) The social model of dementia Unit-1, Q5. Explain why itRead MoreFlorence Nightingale s The Environment And With Dementia1215 Words   |  5 Pages‘‘Dementia’’ representing multiple related illnesses leading to a steady decline of memory and thought processes and reduced ability for orienteering and sound judgment coupled with a diminishing awareness of time, space, and direction (Tranvà ¥g, Petersen, Nà ¥den, 2013). Florence Nightingale – Her principles remain the foundation of nursing today. 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Coffee Vending Machine Modelling Samples †MyAssignmenthelp.com

Question: Discuss about the Coffee Vending Machine Modelling. Answer: Identification of Business and IT Goals For the prepared model, there are two distinct goals that are to be achieved. These goals are as follows. Business Goal The business goal for this scenario is to manage the transaction for coffee cup purchase efficiently. Transparency is required in the entire system such that it does not cause loss of money for the customer (Thayananthan, Alrehily and Fallatah 2015). In addition to fixing the transparency of the transaction system, adding different varieties of coffee will further benefit the business goal for the use of coffee vending machine. IT Goal The IT goal of the scenario is to develop a fully working IT model for managing the activities of the vending machine (Bodhale and Kulkarni 2016). These activities include accurate processing of the paid amount, automated entry to the database after each transaction, automated updating the inventory once a coffee cup is dispatched to the customer and others. Scenario Model The scenario model is as follows. Figure 1: Coffee Vending Machine Model (Source: Created by Author) References Bodhale, A.P. and Kulkarni, J.S., 2016. Dispenser Machine for Beverages with User Preferences from HMI. i-Manager's Journal on Embedded Systems, 5(3), p.25. Thayananthan, V., Alrehily, A. and Fallatah, R., 2015. Automata Design with Time Complexity for Intelligent Vending Machine based on Visual Automata Simulator. In IEEE 17th International Conference on Computer Modelling and Simulation, UK (pp. 159-164).

Tuesday, May 5, 2020

Marketing Management TESCO

Questions: 1. Apply a marketing audit framework to complete an internal and external environmental review using selected criteria for evaluation. From this analysis, which could be tabulated, a well-conceived SWOT is required to assess and summarise the current position.2. Analyse Market Attractiveness, Market Segmentation and market targeting, Impactful brand value propositions to secure a competitive position, specific, relevant marketing mix plan for next 3 years to build customer loyalty and Marketing Resource requirement.3. Analyse revenue growth forecasts together with the source of revenue streams link back to the market segments. The impact upon cash flow must be considered as well as profit contribution over the next three years. If appropriate, break even should be featured as a basis for illustrating cash flow and profit contributions. Answers: 1. Apply a marketing audit framework to complete an internal and external environmental review using selected criteria for evaluation. From this analysis, which could be tabulated, a well-conceived SWOT is required to assess and summarise the current position. Tesco considers its marketing audit a fundamental part of carrying out its marketing planning process. The company does not conduct it only at the beginning of its marketing process, but also at various other points during the implementation of the entire plan (Brand Finance, 2014). Tesco takes care that its marketing audit considers both internal and external market environments and their on its marketing plan. This marketing audit has been prepared and completed in a way that it provides a great opportunity to Tesco to thoroughly review and appraise its entire marketing activity or plan, enabling the company to efficiently assess its past and present performance, as well as provide it the basis for evaluating and gauging all possible future courses of action say for over a period of next three years. Since the business environment is constantly changing and developing, this marketing audit is an effective reference tool for Tesco, with endless updates highlighting changes ups and d owns in the external business environment and its own internal business experiences and environment as a whole (Brand Finance, 2014). No doubt, there are endless internal and external factors that are to be considered for the success and growth of a business. The audit framework consisted of both SWOT and PESTLE analysis. PESTLE FRAMEWORK PESTLE analysis has been used to gauge the external macro environment of Tesco (Blythman, 2012). It involved scanning of the following external factors: Political Factors: Tesco operated in a globalized environment and has stores across the world. The organizations performance has always got highly influence by the various political, as well as legislative conditions of all the countries that it operates in (Drejer, 2000). For employment rules and regulations, the government has always encouraged retailers so as to provide a plethora of job opportunities from highly flexible, low paid and locally based to greatly skilled, high paid and ventrally located ones. Also, to meet the demands of the diverse target groups, the audit has carefully considered the political factors. Tesco completely understands that retailing being an the impact of retailing on jobs and people factors is great integrally local and labor intensive sector, has a deep impact on jobs and people factors (Finch, 2004). And so, the company recruits a large number of people from different categories of population on the basis of age, sex, etc. This is why the analysis of political factors has been done as part of this audit. Economic Factors: These factors have been considered because these are of great concern to Tesco perhaps since they influence demand, prices, costs and profits. The audit carefully analyzed these factors because their effects on marketing mix and performance of the company can be profound. The economic factors are very important to be analyzed, especially for a company like Tesco as it is highly dependent on the UK market and hence would be badly affected by any slowdown in the UK market (Bunn Ellis, 2014). Social/Cultural Factors: These factors have been carefully analyzed as part of the PESTLE analysis framework. The shopping trends of British customers have witnessed a great change due to a variety of social changes (Flavin, 2010). The socio-cultural factors have been considered to gauge the all these trends and hence enable Tesco to build a marketing plan in accordance with the socio-cultural changes. The analysis of these factors would enable Tesco focus on added value products and services. Technological Factors: Since technology is one of the major macro-environment factors that have greatly influence the development of numerous products and services of Tesco, the audit focused onto these factors so that it is easy for the company to assess its past and present performance, as well as provide for evaluating and gauging all possible future courses of action say for over a period of next three years (Graiser, 2004). Legislative Factors: The government legislations and rules have always had a direct impact on Tescos performance. The legislative factors have been considered in the marketing audit so Tesco could implement effective policies in future and develop a highly productive marketing plan. Environmental Factors: All the environmental factors were efficiently analyzed so that Tesco acts in a way which benefits the society overall. The analysis of environmental factors as part of the market audit will enable Tesco to develop a marketing plan that is in sync with the sustainable development and hence minimize the environmental damage (Bunn Ellis, 2014). Hence, the analysis would help the organization in developing and advertising the products and services in a way that they do not harm the environment and no extra tax has to be paid (Johnson, 2003). The various external and internal environmental factors that have been reviewed as part of this audit are the following: 1. The External Marketing Environment: Since Tesco is a market oriented organization. The following things were analyzed as part of the audit: A. Analyzing the nature of Tescos customers1. The nature of customer segmentation, targeting and positioning in its market2. Customers perception of Tesco3. Needs of the customers and how to satisfy them4. Consumer behaviour and their buyer decision process5. What customers value and how could Tesco provide that valueB. Analyzing the nature of competition in target markets of Tesco1. Number or concentration of competitive brands2. The competitors marketing plans and strategies3. Strengths and weaknesses linked with the competition4. Competitors level of profitabilityC. Analyzing the cultural level of environments1. Beliefs and religions2. The standards of people and average levels of literacy3. Changing shopping trends of target consumers4. Lifestyles of target customers5. The nature of consumerism in target marketsD. Analyzing the demography of target customers1. Average age of target customers2. Levels of population3. Gender makeup of the target groupE. Analyzing how technology pla ys a role among customers1. The way in which the goods are manufactured2. Information systems available3. Levels of adoption of mobile and ITs among the target consumers4. Uses of marketing and technology in effective market communicationsF. Analyzing the economic conditions of Tescos target markets1. Taxation policy in target market2. Levels of average disposable income3. Economic indicators such as interest rates, inflation levels, level of unemployment, etc.G. Analyzing if the legal andpolitical landscape changing in any way1. Levels of regulation such as tariffs.2. Laws and regulations3. Labor laws, etc 2. The Internal Marketing Environment. The factors that were considered to analyze the internal market environment are:A. Analyzing the resources that Tesco has at hand, i.e. the five Ms1. Men i.e. the labor and its productivity2. Money i.e. the finances3. Machinery i.e. all the equipment4. Minutes i.e. the time and time management5. Materials i.e. all the factors of productionB. Analyzing how the market team is organized at TescoC. Analyzing the effectiveness and efficiency of Tescos marketing teamD. Analyzing how the internal functions are carried outE. Analyzing the effectiveness of the companys Customer Relationship Management (CRM)F. Analyzing the state of the companys marketing planning processG. Analyzing the effectiveness of Tescos customer facing processesH. Analyzing the nature of the customer care service being provided by the companyI. Analyzing how profitable the companys product portfolio isJ. Analyzing the companys pricing strategyK. Analyzing the state of Tescos physical evidenceL. Analyzing the strength o f Tescos communication processes and effectiveness As per above marketing audit, SWOT analysis can be carried out for Tesco. By definition, SWOT analysis is a structured planning carried before initiating any marketing activity (Clarke, 2012). It involves examining strengths, weaknesses, opportunities and threats involved in the project or activity to be undertaken by the company. Identification of SWOT is highly crucial since it helps the marketers at later stages to plan the objective. Objectives can be attainable depending on the SWOT analysis. If marketers feel that objectives are not attainable as per SWOT then a different objective can be set (Clarke, 2012). S (Strengths): Tesco is one of the powerful brands across globe. The presence of the company has rapidly been expanding by opening of various stores. Statically, Tesco has around 6784 stores across different countries. The company offers complete customer satisfaction, value for money and is sensitive towards issues of customers. The business models adopted by the company are highly innovative. These include starting up of ventures such as Tesco Metro and Tesco Express. These small stores provide easy option to customers to do shopping of diverse products. The company made it a point to open different stores in every locality so that customers dont have to move far away to get the products of daily use (Lindgreen, 2003). Apart from this, Tesco has also tried hand in global operations such as online shopping, joint ventures with other companies etc. One of the plus points for Tesco is that company can easily buy bulk and can offer products at affordable rates. Hence, the company is hi ghly strengthened. W (Weaknesses): Tesco has been operating in various industries such as food, clothing, furniture, petrol etc. Its diversified approach has been its weaknesses. The company offers its customers the convenience to pay through credit cards. Tesco has been impacted badly by bad credit card histories and unnecessary insurance claims. Secondly, the company lacks experience in some industries due to which it has not been able to be successful in all the industries, it operates in. For example, Tesco also deals in manufacturing tablets and Smartphone, it is a weak point for the company since the company doesnt possess much experience in this field. Thirdly, the company has to invest in web technologies in order to minimise price reduction strategies (Collins, 2010). O (Opportunities): Besides strengths and weaknesses, Tesco enjoys number of opportunities as well. The company can expand in fields such as digital entertainment and its investment in manufacturing its own Smartphone and tablets can be one of the plus points for this. Secondly, the concept of online shopping started by Tesco can offer greater convenience to people who are leading a fast life and dont have time visit retail stores. As a result, Tesco is making efforts to expand their operations in this sector. Alternatively, in case of recession or financially unstable times, the company provides cost effective products to customers at maximum value. Thirdly, the company can also consider expanding in Australian market where competition in grocery retail market is comparatively low. T (Threats): Any company with numerous strengthens, weaknesses, and opportunities is likely to face many threats as well. Being a global and leading player in retail market, the company is targeted by local and other global players such as Sainsburys, Morrisons etc. Secondly, the takeover of Asda by Wal-Mart is a threat for Tesco. Alsom Wal-Mart has latest skills, experience and personnel as compare to Tesco to deal with challenges of dynamic business environment. Hence, consumers in UK are more inclined towards Wal-Mart than Tesco. This SWOT analysis can provide an opportunity to marketers at Tesco to set marketing objectives as per the analysis. Besides this, it helps marketers to examine any risks involved in marketing campaigns (Felgate, 2011). Once risks are examined, marketers can adopt relevant measures to mitigate those risks and run marketing campaigns effectively. Strengths and opportunities must be considered in order to set clear objectives while threats and weaknesses must be considered in order to make sure that marketing campaign includes the steps to address them. In spite of this, Tesco is all set a benchmark in the retail industry and focus on innovative business models. 3. Analyse Market Attractiveness, Market Segmentation and market targeting, Impactful brand value propositions to secure a competitive position, specific, relevant marketing mix plan for next 3 years to build customer loyalty and Marketing Resource requirement. Market attractiveness: The ample number of opportunities provided by market makes it an alluring option to pursue the market opportunity. The field of groceries, departmental store products and merchandise retailing span over a great variety of products/services which makes TESCO the highest shareholders of the market with the market amounting to one third in the United Kingdom. The market opportunity of opening a new store can serve as a great chance of expansion and help the company carve out a space for itself in the heat of the customer where TESCO might not have ventured previously. Once this market opportunity gets successful, it offers more than several benefits to TESCO be it from the economic angle, the business point of view or the social aspects. This is a field which is never ending and newer up gradation would keep on garlanding the industry with each coming day. In the days of a specific event; be it a sporting fest, a cultural celebration or a local festival (Hall, 201 1). The ease of business plays an important role in the attractiveness of the market because the legislative, political and economic policies determine the way out for utilizing the market opportunities by which the intended expansion can be realized. Market segmentation market targeting: Choosing a specific market is very crucial for maximizing profit from any market opportunity coming in the way for TESCO. As TESCO operates in varied amount of products and services like its groceries being found in smaller clusters called Superstores then in TESCO metro and increasing higher in the form of TESCO extras which are a larger store for sales. The specific markets are needed to be targeted where the purchasing power of the customer suits the type of TESCO stores so that the financial capabilities and profits may catch up with the intended expansion and the company can run its business successfully. A poorly targeted market can backfire and not only the market opportunity will be wasted but it can also incur losses instead of profits. This also means that the type of products which can introduce must be of the specific type which caters to the need of the customers (Koen, 2011). As many developing nations have a large consumer base bu t still smaller stores are preferred most of the times. So market segmentation has to be done on those specific lines only. Impactful brand value proposition to secure a competitive position: When a market opportunity is to be utilized, there are already many competitors which are present in the market and have created a customer base which is loyal to them since long. Carving out a space for TESCO is an uncompromising task which requires lot to be done. The only way to achieve that is strengthening the brand value by which the name TESCO itself can propel the customer base to get inclined towards the products (Kotler, 2013). The reputation of the company is determined by its brand value itself. When a strong brand value is accomplished, the position in the market grows by which TESCO can attain a promising stature. This will not only help to get a respectable market share but also helps lead the competition. Specific, relevant marketing mix plan for next 3 years to build consumer loyalty: The conventional concept of Shimizu's four Cs stating commodity, cost, communication, channel still holds good for building consumer loyalty. Alternatively, the concept of four Ps price, product, promotion, and place by McCarthy can be used for TESCO to utilize the market opportunity available. The company has been serving the customers since 1919 which testifies the path it has covered (Ma, 2013). In McCarthys model, the product has to be as per the customer needs which will draw more customers to the stores and put a direct impact on the sales which would promote the sales. This concept of product also has to take into account the local tastes which can act as another factor to boost up the product sales. The pricing is to be optimistic and if products need to be customized for matching the pricing constraints, even that can form a part of the marketing mix plan. The next P comes as promotion which re fers to advertising and maintaining public relations in order to reach out to wider consumer base by promoting the products and stores (Ma, 2010). The last element of four Ps is place which indicates the wider geographical distribution of it and this is the major aim to be achieved by opening a new store because it will enhance the distribution, franchising also can be employed for this purpose. The four Cs model takes communication instead of promotion emphasizing that it is a form of dialogue and establishes a channel instead of just promoting the product or services. Marketing resource requirement: Advertising forms the backbone for marketing TESCO products and services. As the operations have been taken to more than 10 countries situated in the continents of Asia and the Europe (Piercy, 2010). TESCO is the topmost business house in The Republic of Ireland, Hungary in central Europe and countries like Malaysia and Thailand in Asia. The concept of marketing has acquired newer shapes and to cater to the needs of these many nations, marketing through media requires to be concocted with marketing through social media. The satellite offices in these nations can serve as a beacon for expansion in these countries because they offer various types of consumers (Piercy, 2010). The marketing today requires intelligent investment as it is growing as an industry in itself which is becoming country specific in selling groceries and merchandise. Expanding by opening a new store would ask for marketing staff to work upon the induction of the brand in the list of already existing businesses in the area and research a way out by which it can be safely inferred that why TESCO store would stand out from the rest of the lot. The pouring in of reliable products and services at first will be further give a positive sign because at the outset, the customers may take the products and stores as a pilot project. The conventional marketing strategies and tie ups will be required (Retail Economics, 2014). 4. Analyse revenue growth forecasts together with the source of revenue streams link back to the market segments. The impact upon cash flow must be considered as well as profit contribution over the next three years. If appropriate, break even should be featured as a basis for illustrating cash flow and profit contributions. Revenue growth forecasting forms a part of the revenue management of TESCO in the light of market opportunities. The larger process involves gathering of information about the stores, sales and costumer statistics (Ruddick, 2014). The segmentation of market discussed in above mentioned topic comes next which subdivides the customers and classify them on the basis of purchasing power to some specific products or services of TESCO. The revenue growth forecasting can be done on the basis of certain parameters like demand, the availability of stocks, the share in the industry and the gross market. As it is a crucial part of business, it takes time to develop and be carried out. There are certain models which are to be used for this purpose like the graphical curves, cancellation curves etc. Coming to the quantitative analysis of revenue forecasting, as reported by Ken Perkins in January 2015, TESCO share increased by 10% and its U.K. like-for-like sales (excluding fuel) declined 2.9% in the third quarter but it has actually shown an improvement because in last quarter, it had declined by 5.4%. Now this decrease in decline had been seen because of multi-channel development by TESCO (Schiraldi, 2014). This growth can be reiterated by TESCO in the market opportunity like when opening a new store as well. The market segmentation comes into play for making this forecast which decide the priorities and preferences of the customer and also propel the company to formulate strategy for maximizing the profit. Now lets the case that the market opportunity is a newly opened store which falls in the category of TESCO EXTRAS. This store houses all types of products which are sold by TESCO. The segmentation can be done by cluster analysis, latent class analysis or neural networks. When the market is segmented on demographic or geographical basis, the sales of products which are customized to needs of the consumers increases rapidly. The revenue curve goes up for those certain pro ducts of TESCO in the specified time period (Stevenson, 2014). The segmentation which is based on the benefits makes division among the customer groups (or businesses, country group) also indicates increase in revenue for the next 3 years. Now there can be several other indications which forecast a positive growth for the revenue for the company in such a market opportunity when a new TESCO Extra store is intended to be opened (Tesco plc, 2014). As it is a reputed brand and has been the leading seller in the markets in Ireland and other countries, the customer base will have a general inclination towards the brand name for the new store but it requires to be tapped in such a way that the customer base is not only created in the form of new customer but also retained forever in order to run the business on profits. The cash flow is definite to go up for the next three years which will make a profit for TESCO when the sales would be increased. Now opening a new store means the distribution will get a boost because one of the aspects of four Ps is place which means that geographical center will be increased and it will lead to enhancing of outreach (Thompson, 2012). This will also mean that the cash inflow which was previously targeted towards the local market or other companies which sell the same products or services as TESCO extra will be selling to the customers. This will also mean that the cash inflow which was previously targeted towards the local market or other companies which sell the same products or services as TESCO extra will be selling to the customers. This cash inflow is also likely to step up if the products are not regularly available or the price range which is being put up by the old stores and sellers is not well suited to the larger chunk of the customer base. When discussi ng about cash inflow or profit contribution, it is important to focus on the break-even point. It is an important link of the chain in evaluating the impact upon cash flow and profits over the next 3 years for TESCO (Wood, 2014). The importance of break-even can be realized from the fact that it emerged as a concept of economics and pertained only to the financial world but today it is being widely used for different fields. Basically, the break-even point is a sort of threshold which is said to be achieved when the cost or the expenditure becomes the same as the income before making any deductions. This will make both of them levelled and hence, break-even is shown graphically as the point where the cost and the revenue line intersect at the same point and in theoretical terms, it is measured by dividing the fixed cost by the contribution margin per unit (Wood, 2014). According to Fundamentals of Corporate Finance by Brealey, R., Myers, S., Marcus, A., Maynes, E., Mitra, D. value a dd break even analysis is a more preferred analysis because it takes into consideration all costs along with the investment required to be put in for developing a project. In the instant case of TESCO, there will be certain costs which are to be incurred by the company for utilizing the market opportunity. First and foremost is the infrastructural development and recruitment of staff. Then the training required to make the personnel acclimatize with the business so that the opportunity can be utilized to the fullest also adds up to the cost (Balchin, 1994). The former is usually a one-time cost but the latter is ongoing which has to be clubbed with the cost of running the business in the usual course of time. This all adds up in the value added break-even point method and the cash flow are to be compared against the expenditure. Now as the period given is three years, it involves 12 quarters and as per the trends the profit is likely to flow as the cash flow will increase and in suc h a period of three years, the revenue will outweigh the costs which had been incurred initially and also the running costs of the business of TESCO (Clarke, 1992). References Balchin A. (1994) Part-time workers in the multiple retail sector: small change from employment protection legislation?, Employee Relations, Vol. 16 Issue 7, pp.43-57; Blythman, J. (2012). Shopped: The shocking power of British supermarkets. London: HarperCollins. Brand Finance. (2014). Global 500 2014: The worlds most valuable brands. Available at: https://brandirectory.com/league_tables/table/global-500-2014. Accessed on 6 March, 2015. Bunn, P. and Ellis, C. (2012). Examining the behaviour of individual UK consumer prices. The Economic Journal, 122(558), F35-F55. Clarke I. 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(2002) Food retailing strategies in the European Union. A comparative analysis in the UK and Spain, Journal of Retailing Consumer Services, Vol. 9 Issue 3, pp.125-138; Graiser, T. (2004) Understanding the Dynamics of the Supermarket Sector, The Secured Lender, Vol. 60 Issue 6, November/December, pp.10-14; Hall, J. (2011). Tesco to offer video-on-demand services. Daily Telegraph, 21st April 2011. Johnson, K. (2003) Exploring Corporate Strategy, 6th ed., Prentice Hill: London; Koen, P. (2011). The three faces of business model innovation: challenges for established firms. Research-Technology Management, 54(3), 52-59. Kotler, P. (2013). Principles of marketing (6th edn). Harlow: Pearson. Lindgreen, M. (2003) The impact of food safety and animal welfare policies on supply chain management: The case of the Tesco meat supply chain, British Food Journal, Vol. 105 Issue 6, pp.328-349; Ma, Y. (2010). Delivering customer value based on service process: The example of Tesco.com. International Business Research, 3(2), 131. Piercy, N. (2010). Marketing out of the recession: Recovery is coming, but things will never be the same again. The Marketing Review, 10(1), 3-23. Retail Economics (2014). Top 10 UK retailers 2013. Available at: https://www.retaileconomics.co.uk/top-10-retailers/ [accessed 1 September 2014]. Ruddick, G. (2014). Tescos new chief executive handed 700m war chest. Daily Telegraph, 29th August 2014. Schiraldi, Y. (2012). Estimating a dynamic game of spatial competition: The case of the UK supermarket industry. LSE Working Paper. Stevenson, T. (2014). Tesco share slide has investors catching a falling knife. Daily Telegraph, 29th August 2014. Tesco plc (2012). Preliminary results 2011/12. Cheshunt: Tesco plc. Tesco plc (2014). Annual report 2014. Cheshunt: Tesco plc. Thompson, C. (2012). Modelling the future opportunities for deep discount food retailing in the UK. 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